Factory Direct Craft
Liquid Web Helps Factory Direct Craft Evolve from Catalog to eCommerce In the early 80’s, Shari Doggett was eager to help support her young family. It was in this pursuit that Shari began selling napkins and placemats at local flea markets. This endeavor would eventually become Factory Direct Craft. Since then, Shari’s enterprise has grown exponentially, taking her business from flea markets to a warehouse with over 70,000 square feet from which her team fulfills orders from customers all over the world. Ex